Payless Shoesource Launches Incredible Value Everyday Collection Featuring ...
21.05.12
"Our new Incredible Value Everyday line boasts hundreds of styles for the family, featuring everything from wardrobe essentials for women and moms like business pumps and casual flats, to closet staples for kids for school, play and special occasions and essentials and athletics for men," said LuAnn Via, CEO of Payless. "This new program demonstrates our continued commitment to deliver on our promise -- Payless is the family shoe source for all things footwear, and we are dedicated to offering high-quality and great style at incredible prices, everyday."
The "Incredible Value" collection is an ongoing program with evergreen products that continues to be offered season after season with new styles expected to also be added throughout the year.
Included in the Spring Incredible Value collection are such women's styles as the "Cadee" sling back flat in denim or floral fabric options at just $15, the trend-right "Jean" pump featuring a point toe and mid-heel in mustard yellow and black at $20 and handbags as low as $15. For kids, the new line offers such girls styles as the SmartFit® "Flower" play sandal and essential "Mary Jane" style, both at $10 and the "Glitter" ballet flat for $13, as well as the boy's "Aiden" sport casual for $15, two slip-on and strap-on dress styles at $15, and the Airwalk® "Grind" skate shoe for just $20. In the men's department, the collection includes classic oxfords like the "Eastborough" and "Spencer" at $25 each and the "Swift" athletic style for just $20.
Source: MarketWatch (press release)